How does the project proposal preparation process intersect with marketing strategies?
What are the true expectations of donors?
Who is best suited to author the project proposal?
What methods can we employ to leave a favorable impression on donors?
Who are the stakeholders, and what precisely are their interests?
What distinguishes project goals from objectives?

By providing essential theoretical knowledge for crafting project proposals, the training is designed to assist organizations or individuals that are completely new to grant competitions. As a result of the training, participants will learn how to complete and submit a basic grant application and acquire strategies for winning support and fostering enduring collaborative relationships with donor organizations.

The training covers the following key areas:

  • Understanding the project and project proposal concepts;
  • Who are the project beneficiaries?
  • The importance of studying and analyzing the problem;
  • Project development and proposal writing as a two separate processes;
  • Purpose of the application form;
  • Standard components of the basic project application form;
  • Factors of successful project proposal;
  • Logics and consistency of the proposal;
  • General goals and specific objectives;
  • Budgeting principles;
  • Donor relations, inquiry letters.